Brand Archives - The Social G Co

From Idea to Execution: The 6-Step Business Plan

by The Social G Co | March 10, 2025 | Brand, Business Strategy, Social Media Strategy | 0 Comments

Whether you’re launching, scaling, or pitching to investors, a solid plan gives you the edge. Let’s break it down.

Why Every Winning Business Has a Killer Business Plan (And Yours Should Too)

by The Social G Co | March 1, 2025 | Brand, Business Strategy | 0 Comments

At The Social G Co., we work with businesses at every stage—from fresh-faced startups to industry vets looking to shake things up. And if there’s one thing we can’t emphasize enough, it’s this: You need a business plan. Think of it as your GPS. Without it, you’re just driving aimlessly, burning time, money, and probably a little sanity.

Social Media Feels Like a Mystery? Let’s Crack the Code.

by The Social G Co | February 1, 2025 | Brand, Facebook, Instagram, Social Media, Social Media Strategy | 0 Comments

Social media is wild. Some brands seem to have it all figured out—thriving communities, viral posts, a comment section that’s practically a party. Meanwhile, others are out here posting their hearts out and hearing nothing but… crickets.

So, what gives?

Consistency Over Time Equals Results

by The Social G Co | January 1, 2025 | Brand, Brand Growth, Social Media, Social Media Strategy | 0 Comments

Happy New Year! At The Social G Co., we're ringing in 2025 with excitement and anticipation for the year ahead. What are you looking forward to most in 2025? Have you started contemplating your social media strategy for the year? We know many people start off strong...

Get Your Socials Holiday Ready, Part 5

by The Social G Co | December 18, 2024 | Brand, Brand Growth, Content Creation, Social Media, Social Media Strategy | 0 Comments

Engaging with Your Audience and Building Relationships Over the Holidays The holiday season isn’t just about promotions and sales; it’s also a prime time to strengthen relationships with your audience. Engagement is key—by actively connecting with followers through...

Get Your Socials Holiday Ready, Part 4

by The Social G Co | December 11, 2024 | Brand, Brand Growth, Content Creation, Social Media, Social Media Strategy | 0 Comments

Tracking, Analyzing, and Adjusting Your Holiday Strategy As the holiday season progresses, it’s essential to track and analyze the performance of your social media efforts. Regularly reviewing analytics will help you understand what’s working and what isn’t, allowing...

Get Your Socials Holiday Ready, Part 3

by The Social G Co | December 4, 2024 | Brand, Brand Growth, Content Creation, Social Media, Social Media Strategy | 0 Comments

Maximizing Reach with Hashtags, Ads, and Collaborations Once your holiday content is ready (check out last week's post for tips), the next step is to make sure it reaches as many people as possible. Hashtags are a great tool for boosting discoverability, especially...

Get Your Socials Holiday Ready, Part 2

by The Social G Co | November 27, 2024 | Brand, Brand Growth, Content Creation, Social Media, Social Media Strategy | 0 Comments

Creating Festive and Engaging Holiday Content With your holiday strategy in place, it’s time to create content that will captivate your audience. Eye-catching visuals are a must—festive graphics, warm color schemes, and seasonal imagery can make your content pop....

Get Your Socials Holiday Ready, Part 1

by The Social G Co | November 20, 2024 | Brand, Brand Growth, Content Creation, Social Media, Social Media Strategy | 0 Comments

Planning Your Holiday Social Media Strategy The holiday season is upon us, and it offers a prime opportunity to increase your business’s social media engagement and conversions. But a successful holiday campaign requires planning. Start by defining your goals: Are you...

Are Hashtags Actually Important?

by The Social G Co | November 14, 2024 | Brand, Brand Growth, Instagram, Social Media, Social Media Strategy | 0 Comments

Are you leveraging the power of the #hashtag? Hashtags are essential tools for businesses on social media, serving as a bridge to broader audiences and helping your content reach people who might not otherwise find it. When used correctly, hashtags boost your...